Copy Writing

By day I'm a copywriter at Red Ventures. A marketing and customer acquisition company, and the best place to work in Charlotte. I manage several different brands, writing everything from transactional copy and informational sites to the ads found on the back of grocery store receipts. Some of the brands I've written for at work include ADT, CLEAR, Miracle-Ear, Direct Star TV, Satellite Star Internet, Geek Squad, LifeShield, Office Depot and more.

I can't link to all the sites I write for because we're constantly tweaking things based on tests and sometimes changes are made by other writers. I did grab some screenshots of a few things I was fond of:

Here are some examples from the now redirected Geek Squad Business site I did:
Geek Squad 1
Geek Squad 2
Geek Squad 3 

A progressive splash page for Freedom Debt Relief
Freedom Splash 1
Freedom Splash 2 

And here's a page for XO Communications' small business presence:
XO Small Business 

I also wrote two direct mail campaigns (someone has to write that junk mail you get) in the spring of 2011, one for Miracle-Ear and the other for Security Choice, an authorized ADT dealer. 

I did all of the text on these three sites for SPAN Enterprises (note this was a long term contract that ended in November 2010, so they could have changed things since then):

I wrote, recorded and produced more than 70 video guides and tutorials for UnitWise as well. I also conducted regular scripted webinars and social media seminars. Like the copy above, the videos have been replaced by someone new. You can see a sample video on my personal YouTube page here.

News and Magazine

I wrote for The Mecklenburg Times, a business newspaper in Charlotte, for a year. About seven months in we created a wordpress blog to post some of our stories. Unfortunately they took down the blog in mid-2010. I guess they hit that "free news" problem so many newspapers are struggling with. So the only way you can find my writing there is if you have access to some back issues. Lame.

I did manage to save a couple of articles though:

I won a North Carolina Press Association award–Third Place in Business Profile Writing–for a piece I did on Bookin’ It Mobile Bookstore. You can read it here.

And this article on a "green washing" business I came across got quite a few letters sent to the editor, hooray for reader response! Read it here

Magazine Writing
Fresh out of grad school I worked as the senior editor of TC Magazine, a positive magazine for teens. Here are a few of my articles: 

Albert Pujols Article-TC Magazine Issue 8, Spring 2008

Ted Dekker Interview-TC Magazine Issue 8, Spring 2008

Sammi Hanratty Interview-TC Magazine Issue 8, Spring 2008

Movie previews-TC Magazine Issue 7, Winter 2007

Movie and Video Game previews-TC Magazine Issue 6, Fall 2007

Jennette McCurdy Interview-TC magazine Issue 7, Winter 2007

College page-TC Magazine Issue 6, Fall 2007

Reliance Skate feature article-TC Magazine Issue 4, Spring 2007

Game Writing

Sometimes I get paid to play video games. Most of the time, it’s as fun as it sounds. Below you’ll find links to my reviews in the order that I did them and the system I played them on. I update this list whenever new reviews are posted.
Bliss Island (Xbox 360)

Sega Bass Fishing (Wii)

Command and Destroy (DS)

Cocoto: Fishing Master (Wii)
Block Breaker Deluxe (Wii)

Ticket To Ride (Xbox 360)

Code Lyoko Fall of XANA (DS)

Schizoid (Xbox 360)

Golf: Tee It Up! (Xbox 360)

Go! Go! Break Steady (Xbox 360)

1942: Joint Strike (Xbox 360)


Wordmaster (DS)

Harvest Moon: Island of Happiness (DS)

Lock’s Quest (DS)

Harvest Moon: Tree of Tranquility (Wii)

SimCity Creator (Wii)

SimCity Creator (DS)

Spider-Man: Web of Shadows (DS)

Game Party 2 (Wii)

MySims Kingdom (Wii)

MySims Kingdom (DS)

Vigilante 8 Arcade (Xbox 360)

Dragonball: Origins (DS)

Brothers in Arms: Double Time (Wii)

Disney Think Fast (Wii)

Skate It (Wii)

Skate It (DS)

Ultimate Band (Wii)

Neopets Puzzle Adventure (DS)

Mushroom Men: Rise of the Fungi (DS)

Mushroom Men: The Spore Wars (Wii)
Neopets Puzzle Adventure (Wii)

Dead Rising: Chop Till You Drop
Tokyo Beat Down (DS)

Marble Saga: Kororinpa (Wii)

MotoGP (Wii)
Boom Blox Bash Party (Wii)
Ghostbusters (DS)
MySims Racing (Wii)

MySims Racing (DS)

Yo Ho Kablammo (Xbox 360)
Mini Ninjas (PS3
Xbox 360PC)
Naruto Shippuden Ninja Destiny 2 (DS)

MX vs. ATV Reflex (Xbox 360
 and PS3)
Super Monkey Ball Step & Roll (Wii)
Wii Party (Wii)
Call of Duty Black Ops (DS)
LeedMees (Xbox 360)

Sideway: New York (PS3)
Shinobi (3DS)
Awesomenauts (Xbox 360)
Fat Princess: Fistful of Cake (PSP)
Sniper: Ghost Warrior (Xbox 360)
GoldenEye 007 (DS)
Worms: Battle Islands (PSP)
De Blob 2 (DS)
Patapon 3 (PSP)
Okabu (PS3)

I also did some freelance work for’s game section in 2008. Most of the stuff I wrote was game news, but I did get to post a couple of reviews.

Assassin’s Creed: Altair’s Chronicles